Huawei releases its first sedan Zhijie S7, and Zhixuanche officially detonates t

Huawei's second major brand in smart car selection, Zhi Jie, has finally made its official debut. On November 9th, the pre-sale of the first model under Zhi Jie, the Zhi Jie S7, was launched, with a pre-sale price starting at 258,000 yuan. Huawei, in a strong collaboration with Chery, has jointly created a new brand that is now entering the market for testing.

As is well-known, Huawei has been deeply involved in the ICT field for over thirty years, achieving outstanding market performance in areas such as communication equipment and consumer electronics, with its "leading by a large margin" brand halo widely recognized.

Huawei's technological penetration has extended into the automotive sector, continuously unleashing tremendous energy. At the beginning of its entry into the automotive field, Huawei introduced three cooperation models: the component model, the HI model, and the smart car selection model. Clearly, with the development of the intelligent new energy industry and Huawei's penetration, it is destined that the smart car selection model is the key to the development of Huawei's automotive ecosystem. It is essential to have a sufficient number of cooperating manufacturers to achieve profitability, scale expansion, and continuously polish its brand image.

Therefore, with the birth of the Zhi Jie brand, Huawei's smart car selection has officially entered the next phase of its journey.

The more "inward-competitive" the market is, the more it requires value stability. In the current automotive market, where "price wars" are intensifying, it is precisely at such times that victory must be achieved through value and core competitiveness. Only by relying on one's own independent research and development and innovation capabilities can one have the confidence not to be "held hostage" by others. Clearly, Huawei is well-versed in this approach.

This also explains why Huawei places great importance on the smart car selection model, as evidenced by a crucial phrase in the product tag of the Zhi Jie S7: "Produced on a new platform using Huawei's full-stack intelligent automotive solutions." In just a few words, the product value is fully expressed.

What is the strength of the Zhi Jie S7?

The new car is positioned as a high-energy, large-space smart sedan, a pure electric mid-to-large coupe, with a car length close to 5 meters and a wheelbase of 2950mm. It is built on the Tuling chassis and features advanced technologies such as the HUAWEI DATS dynamic adaptive torque system, HUAWEI xMotion intelligent body coordination control system, and also adopts the HUAWEI DriveONE 800V silicon carbide golden power platform and the new Whale 800V high-voltage battery platform. The zero-to-hundred acceleration is as fast as 3.3 seconds, with a CLTC range of over 800km. Moreover, the Zhi Jie S7 is equipped with the HarmonyOS 4 intelligent cockpit system and the Huawei ADS 2.0 advanced intelligent driving system.Previously, when Yu Chengdong, Huawei's Executive Director, CEO of the Terminal BG, and Chairman of the Intelligent Automotive Solution BU, was warming up for the launch, he had stated that the specifications of the Smart S7 would surpass those of the Tesla Model S, achieving further breakthroughs in intelligence, safety, comfort, and performance. Clearly, judging from the core configuration and technical parameters, the Smart S7 has almost reached the pinnacle.

Let's take a brief look at the design. The Smart S7 has a low front and high rear body posture. From a 45-degree angle, the entire front fascia features a very simple design language, with a closed front center paired with a through-type light strip, flanked by wide and spirited front headlight clusters, connected to the two C-shaped air intakes that extend to the sides of the car, and a slightly upward protruding front spoiler at the bottom. On the side of the car, the Smart S7 features a three-dimensional front and rear wheel package, dual five-spoke large-sized blackened wheels, highlighting the sports atmosphere of the entire vehicle. At the same time, its streamlined body side design also brings an ultra-low drag coefficient of 0.203Cd, laying the foundation for the improvement of endurance performance.

In terms of interior, the Smart S7's dashboard and central control are all wrapped in leather, especially the seats, which are made with composite materials for layering, exuding a sense of luxury. The position of the LCD instrument screen is closer to the front windshield compared to traditional models, and the steering wheel also features an unconventional design, which is eye-catching. Additionally, the co-pilot's zero-gravity seat supports 18-way electric adjustment, 10-point massage, and an extra-long leg rest. The second row has a longitudinal space of nearly 1 meter, with longer cushions and adjustable backrests, making the overall riding comfort presumably very prominent.

On the intelligence front, as the first model equipped with HarmonyOS 4, the Smart S7's car machine ceiling capability has evolved again. The new 3D car control desktop, coupled with the PanGu large model and Xiaoyi, can help novice drivers quickly locate and solve problems, making the human-car interaction more relaxed and convenient. Huawei ADS 2.0 not only has excellent intelligent driving capabilities but also boasts ultra-high safety performance. The omnidirectional collision avoidance system can easily handle various complex road conditions, preventing forward, side, and rear collision risks in all directions, greatly reducing the probability of accidents. The industry's first parking valet service it brings can support the vehicle's autonomous parking and finding people, showcasing its strength.

In summary, the product power of the Smart S7 can almost be described as eye-catching. This time, Huawei's smart car selection has joined hands with Chery, which has obviously created a more wonderful spark. Looking back at Chery's market performance in recent years, it has always been at the forefront among independent brand traditional car manufacturers, especially in the export market, which is far ahead and makes many independent brands envious.

From the current situation, the influence of Huawei's smart car selection in the car circle is growing. We are not only looking forward to the market performance of the Smart S7 but also to the Smart brand injecting more value variables into the new energy market. Under the pressure of price wars and sales in the car circle, the value advantage of Huawei's smart car selection is just beginning to emerge.