Opening up unlimited possibilities, Xiaopeng MONA M03 opens its global debut.

The beauty of quantification, breaking through the wind. At 2 PM on July 3rd, Xiaopeng MONA M03 made its global debut. This smart pure electric hatchback coupe, designed for young users, has attracted industry attention with its unique AI quantified aesthetic design. He Xiaopeng, Chairman and CEO of Xiaopeng Motors, and JuanMa Lopez, Vice President of the Styling Center, jointly attended the live broadcast to delve into the design philosophy and technological strength behind the Xiaopeng MONA M03.

AI Quantified Aesthetics, Designed for the Youth

As the first model of the MONA series, Xiaopeng MONA M03 carries Xiaopeng Motors' new thinking on the electric market and user needs. Currently, the car market under 200,000 yuan accounts for nearly half of the industry's market share, and conventional Class A sedans have become the mainstream choice for family users.

With the growth of the "Internet generation," young users have taken the stage in consumption, and consumer demands have ushered in a new upgrade. What they need is not a conventional means of transportation or a uniform travel experience, but a fashionable item that combines aesthetics and a sense of technology, a personality label that can demonstrate self-assertion. It must have a design that captivates at first glance and intelligent technology that wins over time.

He Xiaopeng, Chairman and CEO of Xiaopeng Motors

Innovation has always been ingrained in Xiaopeng Motors' DNA. To meet the "good-looking and interesting" consumption needs of young users in the pure electric era, Xiaopeng Motors has spent nearly four years and invested over several billion to create the first smart pure electric hatchback coupe in the Chinese market—Xiaopeng MONA M03. Regarding this, He Xiaopeng stated: "Xiaopeng is willing to spend a little more cost and time to build a 'good-looking and interesting' car for young people."

JuanMa Lopez

At the debut release of Xiaopeng MONA M03, the world-class designer JuanMa Lopez also made his first public appearance after joining Xiaopeng Motors. From Lamborghini, Ferrari to leading new forces, JuanMa's spirit of pursuing cutting-edge breakthroughs in art aligns with Xiaopeng Motors' pursuit of ultimate innovation in technology. At the event, JuanMa elaborated on the aesthetic elements of car design and the aesthetic genes of Xiaopeng MONA M03. He said: "Xiaopeng MONA M03 is a very beautiful car that belongs to the youth."Xiaopeng MONA M03 adopts a brand-new AI quantitative aesthetics, featuring not only a classic and beautiful coupe posture but also equipped with an oversized AGS fully integrated active grille shutter, an electric liftback trunk, a 621L large trunk, and other superior configurations. With a drag coefficient of 0.194, it becomes the world's lowest drag mass-produced pure electric liftback sedan, achieving a perfect balance of artistic beauty and travel experience. It firmly grasps the travel needs of young people to "turn the world upside down" and becomes the only intelligent pure electric liftback coupe in its class.

At first sight, the supercar proportions showcase visual tension. The body posture is the core soul of a coupe and determines the overall aura of the vehicle. Classic coupe designs often have a wide and low visual center, creating a feeling of flying close to the ground. Xiaopeng MONA M03 meticulously adjusts the body proportions with quantitative aesthetics, creating an extremely low and wide coupe posture, with a low center of gravity at 479mm, a length-to-height ratio of 3.31, a width-to-height ratio of 1.31, and a tire height ratio of 0.47. The body proportions are perfectly balanced, exuding the powerful aura of a million-dollar coupe. It is not only a visual pleasure but also awakens the desire of young people to gallop freely, captivating at first sight.

In terms of details, Xiaopeng MONA M03 is meticulous everywhere. The overall vehicle lines are full of technology, with the "010" digital starlight headlight group on the front face echoing the tail lights, subverting traditional design and exuding elegance and sophistication. The "binary" concept is both a tribute to the AI era and a romantic ingenuity unique to Xiaopeng's "engineering man." The headlight group is equipped with over 300 LED beads, coupled with cutting-edge thick-walled light guide technology, making it highly recognizable when lit at night.

In terms of color schemes, Xiaopeng MONA M03 offers five options, among which Star Han Beige and Star Shine Blue, with their elegant low-saturation colors, meet the diverse aesthetic needs of young users.

Behind the stunning design of Xiaopeng MONA M03 lies the profound technical accumulation of Xiaopeng Motors and an unyielding pursuit of breaking limits. Xiaopeng Motors hopes to bring an unprecedented travel experience to young users through technological innovation and uncompromising commitment, satisfying their yearning for poetry and distance, as well as their current life pursuits.Products within a budget of 200,000 yuan typically do not boast about aerodynamic performance, but the Xiaopeng MONA M03 has integrated the concept of "low drag" into its manufacturing process from the very beginning. It comes standard with an AGS fully integrated active grille system, similar to those found in supercars. The irregular single-blade design is seamlessly integrated with the exterior styling, balancing aerodynamic optimization and electric drive cooling requirements at various speeds, with intelligent control over its opening and closing.

The Xiaopeng MONA M03 has undergone more than 1000 design analyses and has been tested in a wind tunnel for over 100 hours across 10 sessions. It has achieved 15 key component optimizations, resulting in an impressive drag coefficient (Cd) of 0.194, making it the world's lowest drag mass-produced electric hatchback. This has led to a 15% reduction in energy consumption per 100 kilometers and a potential increase of up to 60 km in driving range. It truly embodies the golden ratio of body proportions and interior space, balancing rational technical requirements with emotional aesthetics, making driving with the wind within reach.

Spaciousness to Meet All-Scenario Travel Needs

Traditionally, sports cars have sacrificed overall passenger space in pursuit of a smooth and aesthetically pleasing silhouette, making it difficult to reconcile beauty and space, and failing to meet users' needs for all-scenario travel. The Xiaopeng MONA M03 breaks this perception with a vehicle length of 4780mm and a wheelbase of 2815mm, offering size performance comparable to a B-class vehicle. Coupled with the largest front windshield angle of 63.4° in its class, it not only reduces drag but also creates a low and elegant front cabin silhouette, leading in spatial experience.

In terms of storage design, the Xiaopeng MONA M03 comes standard with an electric hatchback tailgate, offering a large volume of 621L that can accommodate one 28-inch and four 20-inch suitcases simultaneously. Camping tents, fishing gear, and party balance boards can be safely stored, allowing for travel without having to make choices. The opening width of 1136mm allows for more elegant item retrieval, whether for daily urban commuting or weekend outings in the suburbs, fully meeting the needs of young users for all-scenario travel and ensuring every journey is comfortable and enjoyable.

By perfectly blending technology and art, the Xiaopeng MONA M03 showcases the endless possibilities of intelligent travel in the electric era. For young users who crave freedom and individuality, owning an electric hatchback sports car that combines a sense of technology and luxury is about to become a reality. For the electric vehicle market under 200,000 yuan, new surprises are on the horizon. Beyond its stunning design, the Xiaopeng MONA M03 will also offer various intelligent driving solutions based on user needs. Online reservations have already begun, and the vehicle will be officially launched in August. Stay tuned.